World Cancer Day 4 February 2019
05 February 2019
Article: 53/0501
This year marks the launch of the three-year ‘I Am and I Will’ campaign. The campaign is a call-to-action urging for personal commitment and represents the power of individual action taken now to impact the future.
The multi-year campaign hopes to create a long-lasting impact by increasing public awareness and engagement, building global awareness, and focusing on impact-driven action.